普象-让好设计发光

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三个洞产品是一款主针对运动人群的椰子水品牌。
为什么取名叫”三个洞”？因椰子水的原料椰子，本身就有三个洞。
甲方取名就是这么简单直观！
为什么要做这款产品？一是因为大健康类行业在后疫情时代已慢慢复苏；二则是行业使然，从奶茶粉剂冲泡到当今市场的原料迭代，小企业需要再寻蓝海赛道；三是自爆摇茶和奶茶成为网红产品后迅速失去袋泡奶茶赛道佼佼者地位，而该司其它产品在营销端的发力总是显得很疲软，期待这款产品面世之后能打破局面。
总之，这款产品以“独特”的品牌名称、快速补水的功效性、原材料的健康概念的服务理念，旨在为运动类人群提供一款运动型的饮料选择。
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所有设计由郭鲲个人独立完成，无第二人参与。
商标已注册®，产品包装版权归郭鲲所有，产品所有权归周军所有。
未经授权，禁止抄袭二改盗发及搬运至其他平台谋利，侵权必究。
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The three hole product without white sugar is a coconut water brand mainly aimed at sports enthusiasts.Why is it named "Three Holes"? Due to the raw material of coconut water, coconut itself has three holes. The naming of Party A is so simple and intuitive!Why do we need to make this product? One reason is that the big health industry has slowly recovered in the post pandemic era; The second reason is due to the industry, from the brewing of milk tea powder to the iteration of raw materials in today's market, small businesses need to find a blue ocean track again; Thirdly, after becoming popular products on the internet, self exploding shake tea and milk tea quickly lost their leading position in the bag brewing milk tea industry, while the marketing efforts of other products of the company always seem weak. We hope that this product can break the situation after its release.In summary, this product is designed to provide a sporty beverage choice for sports enthusiasts with a unique brand name, the efficacy of quick hydration, and the concept of healthy raw materials.
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